Gaming CRM

Marketing and player retention built into your gaming platform – campaigns, segments, email integration and loyalty programmes in a CRM designed for betting and casino revenue.
Gaming CRM dashboard
CRM for betting & casino operators

Generic CRM tools rarely fit gaming data. Betsgate Gaming CRM understands bets, deposits, bonuses and play behaviour – and turns them into actionable segments for marketing and retention.

  • 360° player profile with betting and casino history
  • Segmentation by handle, sport, channel and risk
  • Automated trigger campaigns (churn, VIP, reactivation)
  • Bonus and free bet assignment from the CRM
  • Export interfaces for BI and reporting
Campaigns & communication

The right message at the right time. Connect email providers, SMS gateways and in-app messaging. Plan, test and measure campaigns by conversion.

  • Integration with common email marketing providers
  • Templates for welcome, birthday and event promos
  • A/B tests for subject, offer and channel
  • Opt-in/opt-out and GDPR-compliant list management
  • Multilingual campaigns for international brands
Marketing campaigns

RETAIN PLAYERS
GROW REVENUE

Loyalty programmes, VIP tiers and personalised offers – directly connected to your sportsbook and casino platform.
Online solutions
Player loyalty
Loyalty & VIP management

Reward active players automatically and identify high-value customers early. VIP managers get all relevant KPIs at a glance.

  • Points, tier and cashback programmes
  • VIP assignment by handle and behaviour
  • Personal limits and exclusive promotions
  • Responsible gaming prompts integrated in workflows
Book a CRM demo
CRM Campaigns
Email Integrations
Loyalty Loyalty
24/7 Operation

Go live in 3 steps

01

Analysis & Alignment

We clarify requirements, channels and regulatory framework for your project.

02

Integration & Testing

Configuration, interfaces, test environment and acceptance with your team.

03

Go-Live & Support

Production launch with ongoing technical support and account management.

Frequently Asked Questions

What does gaming CRM offer?

Campaign management, segments, email integration and loyalty programmes.

Casino only?

No. CRM is built for betting and casino revenue on the gaming platform.

Is white label included?

White label is an add-on for fast branded launch on the platform.

READY FOR THE NEXT STEP?

Request a personal demo or speak with our team about your project.
Request Demo Consultation